Kodansha Studios Mnemonic

Kodansha Global Rebrand

A fully developed motion identity for the Japan’s largest publisher Kodansha
This work was created and produced at Gretel
Full Case Study here

Role: Motion Director, Animator

Simplicity and Storytelling

In creating the motion identity of Kodansha we pursued a subtle and elegant direction. With so much of Kodansha’s content being active, explosive, and visually stimulating we knew the motion needed to be more secondary.

Through motion we reinforced the idea of the manga panels as well as the storytelling. The panels are never ending, always revealing the next great story.

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